Published on : Thursday, November 23, 2017
This partnership will educate and assist tourism business owners and staff so they are able to “capitalise on Alipay’s 520 million active Chinese users.”
ATEC members would attend workshops conducted by Alipay — which is operated by Alibaba’s financial services arm Ant Financial — in Sydney, Melbourne, and Brisbane to learn more about Chinese consumers.
As of June 30, 2017, nearly 1.2 million Chinese tourists visited Australia, which is more than 20 percent greater than the previous year, and contributed AU$9.8 billion to the economy, according to Tourism Australia. By 2026, more than 3.3 million Chinese tourists are predicted to visit Australia annually.
Around 165,000 Chinese nationals are also studying in Australia, according to Tourism Australia, representing 29 percent of all international students.
Alipay’s partnership with the ATEC is not its first foray into the Australian market. Alipay formed an agreement with the Commonwealth Bank of Australia to use the bank’s digital payments infrastructure so that Australian consumers can make purchases across Alibaba Group’s ecommerce websites including AliExpress.
It recently partnered with the National Payment Corporation of Vietnam (NAPAS), enabling Chinese tourists to use Alipay when travelling across Vietnam via NAPAS member banks and its intermediary payment service networks.