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Published on : Saturday, November 23, 2013
American Bus Association (ABA). Inclusion in the Top 100 list, published as a supplement to Destinations magazine, indicates that Festival du Voyageur offers excellent entertainment value to both tour groups and individual travelers from around the world, according to ABA.
“It is an honour for Festival du Voyageur to be named one of North America’s top events, and demonstrates that Western Canada’s largest winter festival is a great experience for groups,” says Ginette Lavack Walters, executive director of Festival du Voyageur.
“The attractiveness of Festival du Voyageur as a don’t-miss entertainment value is only part of why its selection this year is such a distinction for Winnipeg,” says Peter J. Pantuso, ABA’s president and CEO. “The real news here is that Festival du Voyageur has been recognized as a potential magnet for tourism dollars, at a time when reenergizing domestic tourism is so important to the economy. The recognition gives Winnipeg an important boost in visibility among professional tour planners.”
“Festivals and events not only add vibrancy to a destination, they help boost the local tourism economy,” says Marina R. James, president and CEO of Economic Development Winnipeg Inc. (EDW). The economic impact of Festival du Voyageur was $12.9 million in 2011, according to EDW’s economic impact assessment.
“Winnipeg is a four-season tourist destination. Festival du Voyageur plays a key role in attracting tourists to Winnipeg during winter months by offering a one-of-a-kind winter experience,” says Chantal Sturk-Nadeau, senior vice president of Tourism Winnipeg.
ABA’s 2014 Top 100 Events Selection Committee selected Festival du Voyageur from hundreds of event nominations submitted by ABA members. Judges considered the event’s broad appeal, its accessibility to motorcoaches and skill at handling large groups, and a variety of other relevant criteria.
Source:- Visit Winnipeg