Astro and bicycle tourism grab spotlight in ITB Berlin

Published on : Wednesday, March 8, 2017

ITB BerlinAt ITB Berlin this week, some of the biggest players and industry experts will discuss the growing importance of sustainable tourism along with increasing popularity of astro-tourism, bicycle tourism and wildlife watching. In tune with the UNWTO’s declaration of 2017 as the International Year of Sustainable Tourism for Development, the theme for ITB Berlin this year will be the importance of responsible travel, which will feature exhibitors promoting ecological, adventure and socially responsible tourism.

As part of the theme, the trade fair will shine the spotlight on Botswana and the rise of astro-tourism in the country and highlight the perils of light pollution caused by artificial light. Attendees will get to hear from researchers, astronomers and keynote speakers on the importance of darkness for human health and biodiversity. Spotlight will also be on bicycle tourism and how it’s becoming a booming sector. ITB Berlin starts on March 8 and ends on March 12 in Berlin.


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