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Published on : Wednesday, September 6, 2017
The latest International Visitor Survey results, released today, reveal Australia’s tourism industry continues to grow at a great rate, making significant contributions to state and regional economies across the country.
“Our industry goes from strength to strength, reflecting the exceptional product experiences, strong investment, and long term commitment tourism businesses have made to making Australia a top destination for international visitors,” ATEC Managing Director, Peter Shelley said today.
“These results, detailing the year on year growth across a range of measures, show Australia’s tourism exports continue to expand in key markets such as China and Hong Kong and in strengthening newer markets including India and Malaysia.”
Mr Shelley said Australia has also enjoyed double digit visitor growth in the June quarter from a range of markets including the resurgent United States visitor – with a significant return to group travel – along with Hong Kong, India, Germany and Italy, which are all experiencing strong growth in the leisure sector.
“We have clearly done a good job in extending our appeal across a range of traditional, new and emerging markets and this is reflected in growing visitor numbers.
“The key to long term sustainability of the tourism export sector is ensuring the right balance between the number of visitors and the value of spend, with an aspiration towards achieving a greater spend per visitor over the forward outlook.
“While the international tourism landscape will always be subject to a range of economic, social and political influences, Australia is seen as a destination delivering a range of experiences that appeal to a broad range of international travellers – a good positioning to offset the threats of global political events.”