Published on : Friday, September 15, 2017
The latest partnership adds to the existing portfolio which boasts the Doubletree by Hilton Hotel and the Spa Bristol South, Hotel Indigo Birmingham and the Hampton by Hilton Sheffield.
The New Road Hotel is located on a former textile factory in Whitechapel reflecting the venue’s past purpose and the heritage of the East End.
Business commuters, young travellers and high spenders can avail the boutique hotel and avail the exclusive suites. The hotel concept will focus on the stripped-back luxury with exposed brick work, open spaces flooded with light and five-star service.
The new management contract shows Black& White Hospitality’s versatility and the desire to work independently with full service hotels, health clubs and spas.
Nick Taplin, chief executive of Black & White Hospitality mentioned that the New Road Hotel is one of the unique openings in the capital and completely fits the brand. The business is growing at a fast and bagging the contract is a result of the hard work being put in at every level of Black and White Hospitality.