BMW signs agreement with Ola to introduce luxury travel in India

Published on : Tuesday, October 25, 2016

olaBMW and Ola have signed a Memorandum of Understanding on Monday, 24th October in order to provide on-demand luxury travel option for people in India.

 

 

After the collaboration, BMW has become the ‘Lux Category Partner’ for Ola. ‘Lux’ is one of the special services offered by the car rental company Ola, which lets the travellers to book luxury cars in exchange of a minimum fare of Rs 250 and after that¬†Ola¬†charges Rs 20-22 per kilometre. One can also rent cars on hourly basis via the ‘Rentals’ feature of Ola.

 

 

The President of BMW Group India, Frank Schloeder has informed that the way people move is changing and this is also true for the premium clientele. He has added that individuals want quick access to mobility without compromising on quality and comfort.

 

 

The Chief Operating Officer of Ola, Pranay Jivrajka has informed that they are looking forward to grow their association with BMW and they want to take the Ola Lux service to a greater scale throughout the country.

 

 

Ola will launch the new BMW cars across the Indian cities of Delhi, Mumbai and Bengaluru initially and they have plans to expand the service in other cities later.

Tags: , , , , , , ,

Leave a Reply

Your email address will not be published. Required fields are marked *

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

arrow2Follow TTW
 
facebook-logo  twitter-logo  LinkedIn_logo  stumbleupon-logo   rss_logo 
ttw_blogger_logo  ttw_blogger_logo  ttw_blogger_logo

ADVERTISEMENT

  • 03 itb-asia 2017
  • 10 Globalwellnesssummit 2017
  • 10 thehotelshow 2017
  • 12 theleisureshow 17
  • 12 TTF17
  • 14 bltm 2017
  • 14 patatravelmart 2017
  • 14 Thehotelshow2017
  • 15 amsummit-ind 2017
  • 15 leisure 17
  • 16 Aviation Festival 2017
  • 16 OTDYKH 2017
  • 17 thincindonesia 2017
  • 17 worldmiceday 2017
  • 18 worldmiceday 2017
  • 19 IITM
  • 19 itehcmc 2017
  • 19 TTG Incontri 2017
  • 20 hmasummit  2017
  • 21 hoteltechhk 17
  • 43 PATA

TRAVEL INDUSTRY EVENTS

More Events...
Get our toolbar!
Review www.travelandtourworld.com on alexa.com