Board meeting of Tourism Ireland held in Ardmore

Published on : Thursday, May 11, 2017

TOURISM IRELANDThe Cliff House Hotel in Ardmore was the location for the recent May board meeting of Tourism Ireland. The board members met with local tourism operators before the meeting for discussing the tourism season and the extensive promotional programme which Tourism Ireland is undertaking to highlight Waterford, Ireland’s Ancient East and the island of Ireland around the world this year.

 

To quote Niall Gibbons, CEO of Tourism Ireland, “We were delighted to be in Ardmore for this month’s board meeting and to have the chance to meet with representatives of the local tourism industry and to hear directly how their business is doing. It also afforded us the opportunity to discuss the extensive promotional programme which Tourism Ireland is undertaking around the world this year, to build on the success of 2016 and continue to grow overseas visitor numbers to the island of Ireland in 2017. Priority markets are the United States, Great Britain, Germany and France, but our promotions are also continuing in other key markets across the world – including Northern Europe, Southern Europe, Australia and New Zealand, as well as new and emerging markets like China and India.”

 

Waterford city and county features prominently in Tourism Ireland’s promotions around the world. Tourism Ireland profiles Waterford and Ireland’s Ancient East broadly on its global suite of websites, Ireland.com, which attracted more than 19.37 million unique visitors in 2016. Waterford is also highlighted through Tourism Ireland’s social media platforms.


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