Published on : Thursday, December 17, 2015
The company managed to fend off competition from established businesses WEX Europe, and Concur as well as from renowned brand HotelTonight. The independently owned hotel technology and revenue marketing services provider had also been nominated for three awards including Europe’s & World’s Leading Hotel Booking Solutions Provider.
The company, which launched its operations in 2009, provides a wide range of combined marketing and revenue management services, together with essential technologies to help hoteliers manage all sales and reservation networks.
“We are overwhelmed by the interest from World Travel Awards 2015, to be nominated for three awards in the first instance has been a really proud moment for the team,” said Oral Yigitkus, CEO, BookLogic. “To win the innovation award is an incredible achievement. The team put in huge amounts of effort and this is a testimony to their dedication to servicing our hotel clients. This award shows how essential our business offering is to the hotel industry today.”
BookLogic developed its services to bridge the gap between marketing and revenue management in an area very few businesses service. It focuses on increasing revenue and bookings from direct channels to reduce the cost of ever increasing commission levels from OTAs.
BookLogic has recently developed its headquarters in Germany and established offices in Turkey, and in Dubai, UAE, increasing their client-base by an average 80+% year-on-year. The business now services over 1,500 hotel properties, including International Comfort Hotels, Senator Hotels Group and Akka Hotels.
Customers of BookLogic are not surprised with the award win: “BookLogic is one of the most professional companies providing package services. The team is able to cover a wider provision of marketing, services, tools and consultancy,” said Dogan Bozkus, revenue manager of Senator Hotels.
Nil Gurgenc, director of hotel sales and marketing said: “BookLogic has been amazing, their ability to find solutions, develop technologies, integrate systems, build reports and provide insight, analysis and advice across all channels and marketing has enabled me to build a very profitable result for the hotels I have worked for.”
BookLogic continues to expand its product portfolio to include the full set of online revenue management tools; including smart booking engine, GDS, IDS and Channel manager, which are complemented by SEO and marketing services.