Brazil likely to become important international tourism destination over the coming decade

Published on : Thursday, February 14, 2013

The Brazilian government would probably welcome a drop in outbound tourism as it would result in more domestic tourism and above all keep tourism expenditure within the country and thus reduce the current very high deficit in tourism receipts, Luciana Sagi, technical director of Recife-based Tamoios Consultoria commented.

Brazil will certainly become a more important international tourism destination over the coming decade.

Marcelo Pedroso, Director of International Markets for the Brazilian Tourism Board (Embratur), told the Pisa forum that the aim is to increase the number of international arrivals from 5.4 million in 2011 to 10 million by 2020 and to expand tourism receipts from US$6.5bn to US$15bn over the same period.

At present the country is gearing up to host a series of major events, including the World Cup in 2008 and the Summer Olympics in 2016, which involve large- scale investment in infrastructure and public services. “These events will help us to implement the infrastructure that will be really important in Brazil in future,” he explained. This will include better hotels, transportation connections, new cruise terminals and new event venues.

Embratur wants to promote and portray the country as a diverse destination with a wide range of cultural and natural attractions alongside the famous Brazilian lifestyle. “This is a strong platform to promote Brazil and go beyond the image of Brazil as a place of football and summer. As a tourism destination we want to broaden the image and get over the message that Brazil is diverse in nature and culture,” he explained.

Source:- Brazil

Leave a Reply

Your email address will not be published. Required fields are marked *

arrow2Follow TTW
 
facebook-logo  twitter-logo  LinkedIn_logo  stumbleupon-logo   rss_logo 
ttw_blogger_logo  ttw_blogger_logo  ttw_blogger_logo

ADVERTISEMENT

  • 08 imexamerica 2019
  • 14 Hotelierseries Africa 2019
  • 14 restaurantscafeslounges 19
  • 16 global-hotels-resorts 2019
  • 16 TTF 2019
  • 17 getglobal 19
  • 18 Africa Hotel & Resort 2019
  • 18 chinatravelnews2019
  • 18 MILT 2019
  • 19 China Hotel 19
  • 23 PTM 2019
  • 30 PATA

TRAVEL INDUSTRY EVENTS

    1. DIGITAL TRAVEL SUMMIT

      June 25 - June 26
    2. 29th ACI EUROPE Annual Assembly & Congress

      June 25 - June 27
    3. TTF SOUTH (HYDERABAD)

      July 5 - July 6
    4. HOTEL SUMMIT

      July 8 - July 9
    5. SERVICED APARTMENT SUMMIT EUROPE

      July 9 - July 10
Get our toolbar!
Review www.travelandtourworld.com on alexa.com