Published on : Monday, June 26, 2017
During the LGBT Tourism Forum, held by the Brazilian Association of LGBT Tourism (ABTLGBT) along with ViaG magazine, a research was carried on, which said that this sector is now growing 11% per year.
LGBT passengers travel at least four times per year on average, and 45% of gay men and lesbians travel abroad every year – while the national average is 9%. The research shows that LGBT tourists have spent 30% more than other travelers and that the LGBT audience is nowadays accountable for 10% of the world tourism.
The research on the LGBT tourism in Brazil also figured out that the global income of the LGBT audience is US$ 3 trillion, a figure higher than the GDP of nations like France, for instance. Brazil has also been highlighted as a Latin American country whose development potential, in terms of LGBT tourism, is the highest. The Gay Parade in São Paulo is capable of amassing revenue of R$ 190 million, thus being the world’s biggest.
During the event, the hotel occupancy rate reached 90% in hotels scattered throughout the region of São Paulo and also in the city center.
Tags: LGBT Tourism