British Airways Welcomes Its Additional Flight to Chennai Embracing Traditional Avatars

Published on : Thursday, October 31, 2013

british airways planeAdorning vivid colours of Nalli’s exclusively woven silk sarees, British Airways touched down at Chennai International Airport on 27 October, 2013 at 0330hours marking the arrival of its sixth direct service to Chennai. Creating a unique and memorable experience, this is for the first time a British Airways aircraft landed with a beautiful traditional saree cascading down through its cockpit, embracing the true spirit of the South Indian culture and celebrating 25 years of flying to Chennai.


Adding tradition and rich heritage to its grand arrival, the aircraft was decorated in vibrant red and blue Kanchipuram sarees iconic of the British Airways brand, created especially by Nalli, known for their legacy in traditional silk sarees in India. British Airways’ 84 years of heritage in India blended perfectly with Nalli Silk Sarees, a brand with 85 years of legacy and rich equity in South India.


British Airways’ B777-200 aircraft is now operating six times a week between Chennai and London Heathrow. The flights operate from Chennai all days in a week, expect Thursday and from London all days except Wednesday. Customers travelling with British Airways to Chennai are promised a memorable experience in a three class configuration, offering flat beds in Club World, our premium economy, World Traveller plus and World Traveller seats.


With this development, British Airways now operates 48 flights a week from five key cities in India, which include –Chennai, Delhi, Mumbai, Hyderabad and Bangalore.


Source:- British Airways


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