BW Honored For Industry Leading Digital Platform

Published on : Wednesday, April 20, 2016

best westernBest Western Hotels & Resorts announced today it has been named a “Top Performer” in Dynatrace’s 2016 Best of the Web Experience report. Best Western was recognized as having the most reliable and responsive web experiences in the hospitality industry. This achievement confirms Best Western’s dedication to delivering the best customer experience possible in an increasingly complex digital world. After winning silver Best of the Web Awards in 2009 and 2010, Best Western received gold Best of the Web Awards from Dynatrace each year for the past five years.

The Dynatrace 2016 Best of the Web recognizes leading companies in the retail, banking, insurance, brokerage, news media, air travel and hotel industries who are driving the digital transformation of their business and provided outstanding website performance and availability in 2015 from smartphone to laptop.

“We realize the digital landscape is constantly changing and how critical it is to deliver reliable and responsive web experiences to our guests,” said Best Western vice president and chief digital officer, Greg Adams. “We have worked hard to provide a state of the art platform to connect Best Western with today’s travelers and we are thrilled and truly honored to be recognized for the seventh straight year as a Top Performer by Dynatrace.”

“Best of the Web is meant to recognize the business leaders who are delivering the best customer service in an increasingly digital world,” said Howard Wilson, general manager of digital experience at Dynatrace. “This year’s top performers represent the best digital and user experience in their respective industries. Each company has earned that title with the foresight to deliver such exceptional experiences.”




Source:- Best Western

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