By 2023, Turkey wants to diversify its tourism market

Published on : Thursday, August 10, 2017

TurkeyBy 2023, Turkey wants to diversify its tourism market to reach $50 billion in annual income, as said by the country’s Culture and Tourism Minister Numan Kurtulmuş.

Speaking to reporters in Istanbul, Kurtulmuş said that Turkey aims to expand its tourism appeal to visitors from all over the world, including Chinese, Indian and Japanese tourists, and not only focus on countries like Germany and Russia. Turkey is traditionally a popular travel destination for German and Russian holidaymakers.

Kurtulmuş said that Turkey wants to expand its range of tourism offers to include winter tourism, along with environmental and ecological experiences. He, however, rejected the notion that Turkey is unsafe for visitors, saying that Turkish cities are as much secure as Western cities.

According to the Ministry of Culture and Tourism, in the first half of 2017, the number of tourists visiting Turkey increased by 14.5 percent on year-on-year basis. More than 12 million people visited Turkey in the first six months of this year.

The largest number of foreign visitors came from Russia during this period. Germany came just below Russia in the list of foreign visitors coming to Turkey. Meanwhile, arrivals from Georgia, a country with a population of nearly 4 million, accounted for more than 1 million tourists.


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