Chinese province launches unique tourism initiative to boost sector

Published on : Wednesday, April 5, 2017

Hawaii of Chinese visitorsOf late, Guangdong tourism has expanded exponentially, industry integration is the realistic choice of tourism development. Hence, Guangdong provincial government has integrated all-for-one tourism development into provincial unified strategies.

 
Tourism is connected with more than 110 industries. All-for-one tourism means that in a certain administrative area, tourism is acting as a leading industry to realize the organic integration of regional resources, to deeply integrate the development of industries and to achieve the participation of the whole society. Thus, all-for-one tourism is a new idea and model for regional tourism development, through the tourism industry driving or even leading the comprehensive economic and social development, in-depth integration of tourism and other industries can be achieved.

 
In 2016, seven cities and counties, namely the cities of Shenzhen , Zhuhai and Zhongshan, Boluo County and Longmen County of Huizhou City, Kaiping County and Taishan County of Jiangmen City, have been selected and listed in the first batch of “National All-for-one Tourism Demonstration Zone”.

 
At present, benefiting from tourism integration development, the preliminary results of Jiangmen tourism industry have revealed positive results. With the development of health tourism and industrial tourism, ‘Chenpi Village in Xinhui has attracted a huge flow of visitors, where a small piece of dried orange peel (pericarpium citri reticulatae), in Chinese, it is named ‘Chenpi,’ is worthy of gold.

 
Director of Tourism Administration of Guangdong province, Zeng Yingru said Guangdong will closely align with the all-for-one tourism development strategy in 2017, strengthen the development of coastal towns, coastal resorts, winter leisure tourism, ocean hot springs and other new formats, focus on planning a world-class tourist district of Guangdong , Hong Kong and Macao Bay Area, thus to build the most beautiful and attractive coastal tourism belt in Guangdong.

 
The Agricultural Development Bank of China, Jiangmen branch is bringing capital into tourism industry, with RMB 5.6 billion credited for Jiangmen tourism projects in recent years, and RMB 1.95 billion credited for Chikan Old Town Protection and Development Project, helping the tourism industry hitch a capital ride. Naqin peninsula in Taishan enjoys fantastic jagged rocks and unique scenery, and has become a famous photography base for wedding photo shoots. The beautiful scenery of Jiangmen has attracted more young people to visit and record beautiful moments of their life.

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