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Published on : Saturday, June 18, 2016
China National Tourism Administration Chairman Li Jinzao during his visit to the headquarters of ctrip.com in Shanghai pointed out that China was undergoing the transition from spot-based tourism to region-based tourism.
Ctrip.com is one of the pilot units in Shanghai of the online freelance tour guide pilot program launched by CNTA in Jiangsu, Zhejiang, Shanghai and Guangdong in May. The program was launched to reform the tour guide system.
Li held talks with tour guides and carefully listened to the report on the latest progress of freelance tour guide practice in ctrip.com. He inquired in detail about the construction of the online service platform for freelance tour guides and hoped that ctrip.com would make full use of advanced Internet technologies in implementing the pilot program.
He urged the company to build a trustworthy bridge between freelance tour guides and tourists and support the work of freelance tour guides with insurance policy and training.
During the visit, Li interacted with first-line tour guides via video and inquired about the work of participating tour guides, especially their opinions about freelancing.
Li hoped that online tourism companies would optimize resource allocation and diversify the supply of tourism products via scientific and technological innovation, to adapt to the development of mass tourism, self-help tours and self-drive tours.
The Chairman recognized ctrip.com’s progress in tourism reform and development and advancing the “Internet+Tourism” initiative, encouraged it to continue to innovate, set a role model for the industry, strive to become a world-class company and provide better tourism products and services for Chinese and foreign tourists.
Tags: CNTA Chairman