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Concession for senior citizens abolished for British tourist attractions

Saturday, October 6, 2018

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britsihConsidering the fact that people above 65 comprise the nation’s wealthiest demographic older visitors to some of the Britain’s top attractions have been asked to pay full price.

 

 

Richard Doughty, director of National Maritime Museum Cornwall in Falmouth mentioned that there was a huge difference after the removed the concessionary ticket for their museum. They are not supported by any institution and had to survive on the income they get visa admissions and Gift Aid.

 

 

Their yield has increased by 40 per cent in three years after abolishing the concessionary ticket.

 

 

He further said that they are a holiday destination and people coming to their institution cannot pay the admission price, the prices for children has been reduced and a fair deal has been made for everybody. Ticket holders can return as often during the course of the year.

 

 

At the annual Visitor Attractions Conference in London the trend was revealed and other attractions in Cornwall will follow suit like Longleat and the Cheddar Gorge.

 

 

 

The move was well received after the museums and attractions  shunned the discount but those unhappy with it refuse to sign up for Gift Aid, the scheme under which the charities could reclaim the basic rate tax on entrance fees.

 

Caroline Abrahams, charity director at Age UK although there was a myth that older population was doing well but million were still surviving on a tight budget.  The operators should keep in mind that a cut-price ticket to an attraction will make a difference for them.

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