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Published on : Wednesday, August 2, 2017
The company anticipates a massive growth from 5 to 10 percent in other markets around the world.
To note, the numbers are based in terms of capacity, not tickets booked.
John Binkley, Cruise Lines International Association-Alaska President explained that cruise lines are following the money.
To quote him, “Most of these are publicly traded companies, so they’re looking at where they can take these assets, the ships, and move them to the destination where they’re able to get the best return on investments for their shareholders. Right now, Alaska is popular and people want to travel to Alaska. That allows them to charge a little higher price, because there’s a high demand.”
Binkley pointed out factors like Alaska-based reality TV shows, interest in the Arctic and powerful marketing efforts.
He also added by saying that many tourists consider the state to be safe and protected.
“Some geopolitical problems around the world in some areas cause people to want to go to a domestic location that’s exotic, like Alaska, rather than a foreign destination where the perceived safety might be in question,” he said.
Binkley anticipates that this increase would continue into the 2019 season. However, he is not aware of the numbers so far.