Cuba emerging as important MICE tourism destination

Published on : Tuesday, June 28, 2016

cubaAnticipating the diversity of interests that motivate travelers, the Cuban destination has conditioned beautiful beaches, centers promoting better life quality, a wide range of cultural events, outdoor activities and also a wide network of fairgrounds and halls for holding events of different formats and sizes.

Led by the Palace of Conventions in Cuba, the venues for meetings of dissimilar topics count on all the technical facilities and expertise in the field. Many and varied, the places are located both in inner-city areas or close to the natural environments.

Among these sites are PABEXPO Exhibition Pavilion in Havana, Plaza America in Varadero, and many spacious enclosures in hotels like the Hotel Nacional de Cuba –classic Cuban hotel, the Meliá Cohiba, Meliá Habana and Habana Libre, just to mention a few in a list.

According to official statistics, 10 percent of the tourists who come to Cuba enter to participate in congresses, conventions and incentives. Such sources confirm that visitors with such motivations generate three to six times more income than conventional tourists.

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