Denmark losing millions in tourism

Published on : Friday, November 10, 2017

DenmarkOf late, there have been plenty of stories doing the round in terms of the rising number of Danish tourists. But it seems that the Danes are not performing big in that department.

 
As per the recent figures from the national statistics keeper Danmarks Statistik disclose that in spite of a 1.8 percent growth in tourists visiting the fair land of HC Andersen, the Danes are slowly going behind the tourism market shares to their neighbors, worth 500 million kroner annually.

 
“We need to speed up the process of creating some strong year-round destinations, including outside the big cities, so we are not as vulnerable to bad seasons,” said Sune K Jensen, a spokesperson at the confederation of Danish industry, Dansk Industri (DI).

 
As per Jensen, the growth is down to the Norwegians, Swedes and Brits, selecting other destinations. Although the aim on Germany seems to have paid off generously.

 

 
DI hopes German visitors to rack up 15 million in terms of overnight stays in Denmark in 2017 – the first time that has happened since 2003.

 
“The targeted marketing of Denmark to German tourists, such as the promotion of experiences along the west coast, has generated new interest in Denmark as a travel destination,” said Jensen.

 
“It’s important we retain that focus and continue to develop our product so German tourists will feel the desire to return again – and perhaps stay longer.”

Tags:

Leave a Reply

Your email address will not be published. Required fields are marked *

arrow2Follow TTW
 
facebook-logo  twitter-logo  LinkedIn_logo  stumbleupon-logo   rss_logo 
ttw_blogger_logo  ttw_blogger_logo  ttw_blogger_logo

ADVERTISEMENT

  • 02 AIME 2019
  • 03 AIME 2018
  • 05 ameistanbul 2019
  • 06 aviation-festival-asia 2019
  • 07 thehotelshowsaudiarabia 2019
  • 08 JTTX9 19
  • 09 Conventa 2019
  • 10 Asia Pacific 2019
  • 10 Hotel Management Thailand 2019
  • 10 OTM 2019
  • 10 Routes Americas 2019
  • 11 Bar and Restaurant Investment 19
  • 11 Digital Travel 2019
  • 13 ATRTCM 2019
  • 13 Food Hospitality2019
  • 16 EMITT 2019
  • 16 IITM 2019
  • 17 AITF 18
  • 18 UITT 2019

TRAVEL INDUSTRY EVENTS

    1. Saudi Arabia Hotel Investment Conference

      January 22 - January 23
    2. OTM Mumbai

      January 23 - January 25
    3. CONVENTA

      January 23 - January 24
    4. FITUR 2019

      January 23 - January 27
    5. ITF SLOVAKIA TOUR 2019

      January 24 - January 27
Get our toolbar!
Review www.travelandtourworld.com on alexa.com