Discover The ‘New’ Midtown Manhattan This Year

Published on : Monday, March 20, 2017

11NYC & Company, New York City’s destination marketing organization, encourages visitors to experience the sights, sounds and bustle of the new Midtown Manhattan this year. Known for its world-famous icons and attractions, including the Empire State Building, Grand Central Terminal, Rockefeller Center, Fifth Avenue, Broadway and Times Square, the area has gone through a complete transformation over the last several years and continues to be ever evolving.

“New York City invites the world to see the ‘new and iconic Midtown Manhattan, where the City’s unparalleled energy and lively spirit make all visitors feel welcome,” said Fred Dixon, president and CEO of NYC & Company. “New hotels, unmatched entertainment, world-class dining and new immersive attractions give first-time and repeat visitors more reasons to rediscover the heart of the City.”

For many visitors, Midtown Manhattan is the gateway to the start of a New York City vacation and is home to annual parades such as the Macy’s Thanksgiving Day Parade and the St. Patrick’s Day Parade. While these events and iconic attractions are at the top of every visitor’s bucket list, there is now more that’s new to discover than ever before throughout the neighborhood.

With an estimated 74,500 hotel rooms in Midtown Manhattan, visitors can find several brand-name hotels such as Hilton, Sheraton, Hyatt, Marriott and others that are within walking distance of the area’s newest and most iconic attractions.

Open as of this past February, The Whitby is the City’s second hotel from Firmdale Hotels and is located just off Fifth Avenue’s luxury shops. The contemporary art-inspired property features 86 individually designed rooms, some with picturesque skyline views.

The 612-room DoubleTree by Hilton New York City – Times Square West, which also opened in February, is one of the largest hotels to open in New York City in a number of years. The property features the 4,000-square-foot Lovage Rooftop and Indoor Lounge.

Several new properties are expected to open in the coming months, including the Times Square EDITION Hotel (2017), LUMA Hotel Times Square (spring 2017), Embassy Suites New York – Midtown Manhattan (summer 2017) and Moxy Times Square (late summer 2017).

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