Dubai’s 2020 visitor target to be accomplished due to continuous growth

Wednesday, February 14, 2018

A 6.2 per cent year-on-year increase in international overnight visitation in 2017 was observed in Dubai  with an accelerated  five per cent growth than the previous year.

By the start of the next decade it is expected that the emirate will be propelled towards its 2020 goal of welcoming 20 million visitors per year.

A total of 15.79 million tourists visited Dubai last year, setting a new record for the emirate and underlining the sustained strength and resilience of its travel and tourism sector as per the latest data published by the Dubai’s Department of Tourism & Commerce Marketing.

Helal Saeed Almarri, director general, Dubai Tourism, commented on the annual performance that the strong 6.2 per cent growth in 2017 has allowed them to ramp up the pace towards meeting their 2020 targets.

Dubai’s travel and tourism sector is not only well positioned to offer a superlative destination experience across its eight core strategic propositions, but also geared to accelerate its appeal to the diverse and evolving needs of the global travellers.

Dubai has firmly consolidated its position as the fourth most visited city globally.

Considering country-specific performance, India retained top spot in 2017, contributing 2.1 million visitors.

It was the first country to cross the two million mark in a single year.

UK was placed third and delivered 1.27 million travellers, rising two per cent over 2016.

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