Experience Botswana live at the opening of ITB Berlin

Published on : Monday, February 27, 2017

itb-berlin#ilovebotswana: that is the slogan of this year’s opening event at ITB Berlin. On 7 March 2017 starting at 6 p.m., Botswana, the partner country of ITB Berlin, will host a colourful and entertaining stage show at the CityCube Berlin. A selective tour of Botswana’s attractions, including a wealth of wildlife and culture, awaits around 3,000 guests, including many celebrities representing politics and tourism.


The ensemble of #ilovebotswana directed by Andrew Kola of the Mophato Dance Theatre comprises 20 male artists and 11 female artists from various performance groups in Botswana. With their dance, music and theatre performances the group will give an impressive interpretation of the wide range of tourist attractions in different parts of Botswana.


Guests can find out directly about this year’s partner country of the World’s Largest Travel Trade Show when H. E. Lieutenant General Dr. Seretse Khama Ian Khama, President of the Republic of Botswana, holds an opening address. Representing politics, Michael Müller, Governing Mayor of Berlin, and Brigitte Zypries, Federal Minister for Economic Affairs and Energy, will also welcome the partner country and those present. Dr. Michael Frenzel, President of the German Tourism Industry Federation (BTW), and Taleb Rifai, Secretary General of the World Tourism Organization (UNWTO), will represent the tourism industry. As CEO of Messe Berlin Dr. Christian Göke will represent ITB Berlin.


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