Extensive renovation programme drives business boost for Maritim Hotels Germany

Published on : Thursday, March 9, 2017

unnamed (6)A total of eight Maritim hotels across Germany have been extensively renovated to date, helping to deliver a significant boost in turnover for the country’s largest owner-managed hotel group. Maritim Hotels in Stuttgart, Koenigswinter, Ulm, Munich, Darmstadt, Hanover, Bad Homburg and Cologne have all benefited from comprehensive modernisation works, with the renovation of Maritim Hotel Bonn due to begin this year.

 

This, in turn, has driven positive business results with the total turnover of the Maritim Hotel group in Germany rising significantly to 375 m euros. “It was a strong year for Maritim in Germany, which confirms our business strategy and motivates us for the coming financial year,” summarises Gerd Prochaska, Maritim’s Chief Operating Officer.

 

According to Prochaska, these positive operating results are due to the highly attractive renovated hotels, the boost in direct sales and effective customer management, as well as the generally positive economic situation, combined with a consistently high number of business and conference guests. “On top of this, more Germans are spending their holidays in Germany and so city breaks ‘at home’ are becoming more and more popular,” explains Prochaska.

Maritim also continued to boost direct sales very successfully last year: Booking sales through www.maritim.com rose by around 20 percent during the last financial year. For the first time, the company-owned Maritim website is now the second most important online booking channel. Every third booking by Maritim customers is made online.

 

Source:-Maritim Hotels

Tags: ,

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

arrow2Follow TTW
 
facebook-logo  twitter-logo  LinkedIn_logo  stumbleupon-logo   rss_logo 
ttw_blogger_logo  ttw_blogger_logo  ttw_blogger_logo

ADVERTISEMENT

  • 01 AIME 2018 BB
  • 02 WTM Latin America 2018
  • 03 EMITT 2018
  • 04 AIME-2018 small
  • 05 itb-china 2018
  • 06 Central & Eastern Europe 2018
  • 06 imtm 2018
  • 06 TTF-2018
  • 07 balttour 2018
  • 08 OTM 2018
  • 09 The hotel shows audiarabia 18
  • 10 hotelfair 2018
  • 11 Digital Travel 2018
  • 30 PATA

TRAVEL INDUSTRY EVENTS

Get our toolbar!
Review www.travelandtourworld.com on alexa.com