Fáilte Ireland partners with National Parks and Wildlife Services to boost rural tourism revenue

Published on : Tuesday, January 31, 2017

Fáilte IrelandWith a view to growing tourism revenues in the rural areas, Fáilte Ireland has entered into new strategic partnership with the National Parks and Wildlife Services (NPWS). Fáilte Ireland will be investing capital funding of €500,000 to kick-start the initiative.


This initial funding will focus on the five National Parks and five Nature Reserves along the Wild Atlantic Way as well as Wicklow National Park with a view to undertaking feasibility, scoping and design of tourism projects at these sites.


“Tourism offers real opportunities for rural areas and this investment of €500,000 comes just days after the launch of ‘Realising our Rural Potential – the Action Plan for Rural Development’,” Ballycroy National Park, Co. Mayo, Taoiseach Enda Kenny TD said.


The Action Plan comprises five key pillars of which, the third pillar seeks to maximise Ireland’s Rural Tourism and Recreation Potential.


This team up with NPWS is the latest in a series of partnerships that Fáilte Ireland has developed with key State agencies and bodies which own and manage attractions and sites that are considered to be of vital importance to tourism.


Welcoming the investment, Minister of State for Tourism and Sport, Patrick O’Donovan TD said , “This strategic partnership is a key action of the Fáilte Ireland Strategy for Investment 2016-2022. Maintaining a clear focus on the interests of the international visitor and on strengthening the appeal of Ireland in international markets is the ultimate aim of the investment strategy.”


Nature based tourism is a large and growing component of international tourism. Ireland’s National Parks with their unique and stunning landscapes, natural heritage and large spaces have the potential to become ‘must visit’ locations on visitor itineraries.


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