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Published on : Thursday, May 28, 2015
The Family Travel Association (FTA), the premier association encouraging families to travel, and the Africa Travel Association (ATA), the leading travel industry trade association promoting travel and tourism to Africa, have signed a partnership agreement to advocate and support the growth of family travel to Africa.
Under the partnership agreement, FTA and ATA will share reciprocal membership, advocate for Africa as a family friendly travel destination, and showcase Africa’s diverse family travel products, services, cultural and natural attractions, and potential.The two associations will also collaborate on The Guide to Planning Family Travels in Africa, an
essential guide for the travel industry and consumers interested in traveling to the continent.
“There are places in Africa that offer families some of the most amazing and life-changing
experiences found anywhere on earth. We’re excited to partner with the ATA to help us gather the information needed to create a resource that simplifies the process for those families who are interested in traveling to the continent.”
“We are delighted to work with the FTA to advocate for family travel to Africa. With an
abundance of wildlife, nature, culture, and historic sites, Africa is one of the richest destinations for family travel. By collaborating with the FTA, we hope to inspire families to travel to Africa for generations to come,” said Edward Bergman, ATA Executive Director.