Published on : Friday, May 27, 2016
World renowned Fancourt, situated in the heart of South Africa’s famous Garden Route, has appointed equally long-standing and reputable Ethos Marketing as their travel representation partner in the UK and Ireland, effective immediately.
Driven by M.D. and founder Alison Whitfield, this company represents some of the finest hotels and safari lodges in Southern and East Africa to the UK and Irish markets.
“This appointment is an indication of Fancourt’s continued commitment to the UK traveller, as this market continues to grow year on year’, says Fancourt’s passionate Head of Marketing, Peter Dros. “Ethos Marketing is the perfect match – not only because of their solid reputation in the marketplace, but having promoted Fancourt previously to our UK partners means their appointment comes with existing knowledge of Fancourt, including longstanding relationships in both the leisure and golf domains,” he concluded.
Managing Director, Alison Whitfield enthusiastically adds, “Our hearts lie in Africa and this is why we are so delighted to welcome Fancourt, Southern Africa’s premier golfing and leisure destination, back into our portfolio.”
“Our sales and marketing team is near to completion”, concludes Peter who joined Fancourt not quite a year ago, bringing with him new strategies and structure.
“With a group of PR and social media professionals based in Johannesburg, Ethos Marketing’s ongoing relationship building in the UK market, combined with our own dynamic countrywide sales team, all that remains is a similar dynamic partnership in the United States”, concludes Peter.