For wildlife travel, Namibia experiences a rise in the UK tourists!

Published on : Wednesday, August 21, 2019

Namibia Tourism Board has unveiled that a recent research on the UK outbound market has shown 33% of UK visitors had booked their visit via a travel agent and 33% via a tour operator to the country.

 

In April, the report was named ‘Long Haul Traveller Perceptions of Namibia’. It was conducted by Acorn Tourism Development Consultants and polled 500 people who underwent long haul vacations in the past two years.

 

While planning their vacations to Namibia, 28% of participants used the internet, 23% used guide books and 13% used holiday brochures. Surprisingly, only 8% used holiday forums such as Trip Advisor for research into the destination.

 

In 2018, the country greeted 35,000 visitors from the UK, which is 3.4% of the total number of international leisure visitors.

 

Enjoying the wildlife and the scenery was the top reasons for increased booking. The average length of stay was almost 13 nights, with Windhoek, Swakopmund and Etosha National Park proving to be the most popular destinations to visit. Top activities were ranked as wildlife viewing (27%), touring/ multi-centres (13%), hiking/trekking (13%), fishing (13%) and adventure sports (10%).

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