Fred. Olsen launches new ‘Book with Confidence’ campaign on selected 2017 cruise

Published on : Tuesday, July 19, 2016

Fred. OlsenFred. Olsen Cruise Lines has launched a new ‘Book with Confidence’ campaign, aimed at reassuring guests that a Fred. Olsen cruise holiday offers complete peace of mind. The campaign – which runs until 5th August 2016 – is applicable on all 2017 cruises of five nights’ duration and more, and is made up of the following three strands:

 

 

Neil Herbert, Head of Sales at Fred. Olsen Cruise Lines, said:

“We know that holidaymakers want to look forward to their cruise, feeling confident that they have spent their leisure money wisely. At Fred. Olsen, our cruise fares and prices on board are all in Sterling; therefore, when the exchange rate is against the Pound, our guests are not impacted in quite the same way as someone booking a land-based holiday in Spain or Greece, for example.

 

“However, we appreciate that, for some of our guests, the current uncertainty surrounding the value of the Pound may be a cause for concern. Therefore, we have created our new ‘Book with Confidence’ campaign, which we hope will encourage guests to book their 2017 holiday, safe in the knowledge that their Fred. Olsen cruise is protected with fixed costs and a no-charge cancellation policy.”

 

Source: Fred. Olsen Cruise Lines

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