Published on : Thursday, February 2, 2017
While presenting the summarized report of 2016 on February 1, Giorgi Chogovadze, Head of Georgia’s National Tourism Administration (GNTA) of the Ministry of Economy, rated 2016 as a success for Georgia.
The presentation of the Tourism Report 2016 was attended by around 200 representatives of media, airline and tourism companies, and hotels.
“For the first time, Georgia achieved two significant indicators: The number of international travellers exceeded 6 million, and the international revenues from tourism which amounted to more than $ 2 billion,” Chogovadze claimed.
The Head of the GNTA presented official statistics, according to which, 6,350,825 international visitors arrived in Georgia last year, which is 449,731 more than in 2015.
“The number of tourists visiting the country in 2016 has increased by 7.6 percent year-on-year,” said Chogovadze, adding that the GNTA has held many events for tourism promotion, including summer and winter campaigns in many foreign countries.
“During 2016, Georgia hosted 600 international media representatives who prepared video shows, documentaries, articles and blogs about Georgia which increased awareness about our country,” Cholovadze said.
He also highlighted that in 2016, Georgia hosted the first International Wine Conference, which was conducted by the United Nations World Tourism Organization (UNWTO).
“The government is doing its best to increase the number of tourists,” said Deputy Economy Minister, Ketevan Bochorishvili.
“Our goal for 2025 is to get 11 million international visitors. Consequently, we have annual action plans to achieve this goal,” she said, noting that every single tourist means additional income for Georgian families.
The Deputy Minister also pointed out two projects of the state program Produce in Georgia: ‘Host in Georgia’, which promotes the development of the hotel business, and ‘Film in Georgia’, which promotes the country’s film industry and makes Georgia more attractive for filmmakers.
Tags: Georgian tourism