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Published on : Tuesday, December 3, 2013
The Daily Telegraph (writer Ray Kershaw) Easy Jet Magazine (writer Sarah Warwick) and The Oxford Mail (writer Niall Strawson) were awarded the 1st, 2nd and 3rd prizes respectively at the German National Tourist Office (GNTO) annual ‘Germany Travel Writers Awards’ in London today. The awards recognise the outstanding UK editorial coverage given to Travel Destination Germany over the last 12 months and in addition to the top 3 places, a special award was presented to Tom Jamison of Able magazine, for exceptional coverage about ‘Barrier-Free’ accessible travel.
An independent judging panel selected the winners from a shortlist of 10, which included entries from Classical Music Magazine, the Independent, the Shropshire Star, the Daily Telegraph and Telegraph online. Ray Kershaw was captivated by the Harz Mountains; Sarah Warwick was entranced by the German Fairytale Route and Niall Strawson, in his article for the Oxford Mail, showed why disability is no barrier to independent travel in Germany. The judging panel was made up of representatives from the German Embassy, the Goethe Institute, Volkswagen UK, the Association of Independent Tour Operators and The British Guild of Travel Writers.
More than 50 guests, from cultural institutions, with journalists and the judges attended the awards ceremony at Trinity House in London; the awards combine the ceremony with the GNTO’s annual media press lunch, which this year was co-sponsored by Lower Saxony in Germany. This breathtaking region stretches from the Harz Mountains to the North Sea coast and is Germany’s only federal state with both a coastline and mountains.
The latest figures for overnight stays by visitors from the UK to Germany during the month of September 2013 corroborate the growing interest in Germany as a holiday region: an increase of +8.7% compared to the same period in 2012, making the UK the largest growth source market in Europe for visitors to Germany. Ireland is on a similarly continual growth path, up another +0.3% against September 2012.
Presenting the awards, Klaus Lohmann, Director for UK and Ireland said: “This has been an exceptional year for Germany’s tourism industry, reflected in this, exceptional journalism. Next year there are countless opportunities to go further: the 25th
Anniversary of the Fall of the Wall, a celebration of Unesco; the opening of our new ‘Royal Heritage Route’ and not forgetting our motivating campaign to break down the barriers of accessible travel: www.germany.travel/barrierfree . We look forward to working with the highly talented journalists of the UK and Ireland to reveal the versatility, warmth and cosmopolitan environment of ‘destination Deutschland’ in the months to come”.