Published on : Monday, July 24, 2017
Book events at the off-season times and fill our hotels, motels, student residences and restaurants during their slower, non-peak times.
Dave Mendicino, Ian Kilgour, Melinda Fry, Erin Richmond, Tanya Bedard and Mayor Al McDonald accepted the idea whole-heartedly and started discussions with Larry Tougas, former high school teacher and coach on matters like best practices and all set out to lure this emerging market.
Volunteers are all prepared with facilities in place and buy in from the business community. They chalked out a course like paying dividends today and will continue into the future.
They worked on the logistics part in order to update a workable model. There were lot of disappointments and pains growing in the process and many lessons learned in the midway. As more thriving bids were being accepted by different event co-ordinators, the impetus lied in building and success attracted more success. The predictable economic spin off to date is in excess of $6.1 million dollars and has supported our businesses grow their revenues during their slower seasons.
Tags: North Bay tourism