Published on : Thursday, March 9, 2017
Hong Kong is planning to raise the number of Indonesian tourists at a double digit rate that can be compared to the 12.3% year-on-year growth in the year 2016 and this would be possible by introducing more Muslim-friendly facilities.
Last year, this Chinese region has witnessed nearly 464,406 Indonesian tourists.
Simon Wong who is the regional director of Hong Kong Tourism Board Southeast Asia said that a majority of the tourists comprised mostly of families. During a press conference in Jakarta on Wednesday, Wong said that they are hopeful for a high growth from the region of Indonesia this year.
Southeast Asia has become a crucial market for Hong Kong tourism since the number of tourism arrivals to this area keeps on increasing.
Indonesia, the Philippines and also Thailand has been able to record a double-digit growth of 12.3 and 12.4% year-on-year respectively. Last year, the tourism arrivals to Hong Kong had reduced by nearly 4.5% to 56.65 million as compared to 59.31 million in 2015.
The tourism board has been capable of securing as much as US$61.8 million budget from the Hong Kong government.
Out of that, 76% would be utilized for the purpose of marketing promotion. This year, the promotion campaign is ‘Best of All, It’s in Hong Kong’ and it promotes the theme parks, outdoor adventure and culinary adventures of Hong Kong.