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Published on : Thursday, November 17, 2016
The App will give a high level of information from diary appointments to lead capture, a full view of a 3D floor plan with routing, the exhibitor directory, all of the Knowledge sessions and networking events.
A key business benefit of the App is the complimentary lead-capture system that allows exhibitors to use their smart phones to scan attendee badges, the information can then be downloaded into a report free of charge via Goomeo’s system. If attendees wish to have separate hand-held lead capture devices, they can purchase these through the Exhibitor Hub pre or during the show.
New this year is the Selfie function, built within the app for ready made pictures to upload instantly onto social media. Another benefit is the appointment rating system allowing both buyers and suppliers to rate appointments in real time and also report no-shows in real time which can then be followed up on by the team.
“The ibtm world mobile app will help attendees maximize their time at the show this year, they will be able to favourite exhibitors, pre-define their route on the interactive floor plan, take notes and generate their own visit reports…
Everything required to save save time and add value to their business!
“For the first time, all attendees will have their own profile in the app and will be able to connect with each other. With this social media solution inside the event, the attendees won’t lose business opportunities anymore. The in-app lead retrieval will also make it a lot easier for the attendees to save the details of everyone they meet.” Said Florian Courgenouil, Marketing Director at Goomeo
Graeme Barnett, Senior Event Director ibtm world said “Goomeo has created an app which really does enhance all our attendees’ experience of the show. With all the details in one place, some new features and fun ideas, it’s designed to be the social and business hub on the go and we will have a dedicated App support stand where the Goomeo team will be on hand to give advice”.
Tags: ibtm world