IFA 2015: IFA+Summit on 7 and 8 September in Berlin

Published on : Friday, May 29, 2015

download (11)Following the successful launch of the international conference format IFA+Summit – the Next Level Of Thinking in 2014, a second edition is due to take place. Last year, more than 30 international opinion formers, senior executives and entrepreneurs discussed trends and ideas for a digital future.

Already, a number of high-profile international speakers have confirmed their participation. The IFA+Summit will take place in the CityCube on the Berlin Exhibition grounds parallel with IFA on 7 and 8 September 2015.

Once again, the event will discuss innovative ideas, plans and visions regarding transportation, health, Big Data, the home, design and new entertainment developments.

TVs, hi-fi systems, smartphones, refrigerators and coffee machines: nowadays all these products no longer serve a particular purpose but are lifestyle products instead. Design is more than a development aspect of a product and its technology and reflects a lifestyle. Ultimately, it is often the main factor influencing a purchase.

Prof. Frans Vogelaar
Prof. Vogelaar founded the Amsterdam/Berlin-based Hybrid Space Lab and has been professor of Hybrid Space/Media Space at Kunsthochschule für Medien in Cologne since 1998. Hybrid Design looks at new areas of design that emerge as result of a combination and synthesis of surroundings, objects and services within networked systems, as defined by production, sales, use and recycling in the communication age.

Prof. Natasha Vita-More
Prof. Vita-More is professor at the University of Advancing Technology. Her research examines the design of the human body and its technology.

In a society dominated by Web 2.0 and social media, consumers assume the role of producers. Nowadays anyone can make a film, compose music and produce a news story. In future, who will produce content, what will that content be and who will it be for? What are people prepared to pay for reliable news stories and entertaining content?

Prof. Jonathan Taplin
Prof. Taplin is an American author, film producer, professor of New Media and director of the Annenberg Innovation Lab in Los Angeles. The Annenberg Innovation Lab is a high-energy ”Think & Do tank“ at the Annenberg School for Communication and Journalism at the University of Southern California.

Michael Kraus
Kraus is managing director of Deezer. Deezer is an international music streaming service run by the French company Blogmusik SAS. It is available in 182 countries and boasts a catalogue of 35 million music titles.

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