Published on : Wednesday, December 6, 2017
To quote Tourism Ministry Director-General Amir Halevi, “The conference is taking place against the backdrop of an all-time high in tourism to Israel, and against the backdrop of solutions that we are creating for accommodation for large groups of tourists.”
“The travel agents and tour operators, most of whom are on their first visit to Israel, will be exposed to the wide range of attractive options that tourism in Israel has to offer, as well as to our updated marketing strategy that has been adapted to the current trends in the world,” said Halevi.
Most important wholesalers related to tourism from countries like the US, Brazil, Canada, Ukraine, Philippines, France, the UK and Spain are taking part in the seven-day conference. Travel agents can decide to partake in a number of government organized tours in major sites and regions like Negev, the Galilee, Tel Aviv and Jerusalem. Also, the agents are introduced to the brands related to Israeli tourism and discover the recreation, entertainment and leisure options for Jewish state. Business meetings are assisted between the visiting tour operators and Israeli travel representatives.
In the first quarter of this year, the number of tourists visiting Israel reached an all-time high of 739,000.