Published on : Thursday, April 6, 2017
The total tourist arrivals in Malaysia this year is likely to go beyond 4% year-on-year after the airline bookings from China to Malaysia witnessed an upsurge of about 72% from 16th March till 31st August, 2017.
This was after China had discouraged its citizens from visiting South Korea, according to Maybank Investment Bank Research’s statement on Thursday.
The statement said that if it is assumed that the Chinese tourist arrivals for the entire part of 2017 grows by a narrower 50% year-on-year, this would lift the total tourist arrivals by 4% year-on-year. Now, this figure might be conservative since it has not accounted for recent promotional efforts by the government.
The China National Tourism Administration has recently discouraged Chinese tours to South Korea in response to the latter deploying the Terminal High Altitude Area Defence missile system.
ForwardKeys, a business intelligence group reported that the China to Malaysia airline bookings from 16th March, 2017 to 31st August, 2017 had surged by 72% and ranked the country as the main Asian beneficiary from the move by CNTA.
The research house said beneficiaries from the higher tourist arrivals were the aviation, hospitality and consumer sectors.