INDABA’s key role is to grow domestic tourism

Published on : Thursday, March 30, 2017

INDABAINDABA South African Tourism has started the INDABA countdown and there’s exactly 47 days to go for the biggest annual travel and tourism trade show which is the soul of the industry coming together to celebrate all that makes Africa a welcoming, accessible and beautiful destination.

More than 10 million international tourists arrived in South Africa last year, 13% more than in 2015 this is well over the global average growth rate of 3.% for the period. Tourism is a significant economic sector around the world, and it makes a substantial contribution in the developed and developing countries.

As we are approaching INDABA South African Tourism would like to enquire if you would be interested in an interview with the CEO of South African Tourism, Sisa Ntshona or the CMO of South African Tourism, Margie Whitehouse with regards to INDABA’s key role in growing domestic tourism.

We have also produced content that speaks to how domestic tourism is the hot bun in South Africa and INDABA’s key role is to grow domestic tourism in a way that will get the whole country moving as domestic tourism presents a number of income generating around SMME’s.

Small, Medium and Micro Enterprises (SMMEs) are key drivers of economic growth in developing countries, cultivating entrepreneurship and providing much needed employment. In South Africa, Tourism is more than just a key sector in the creation of jobs. It is also a catalyst in alleviating poverty and eliminating inequality and with INDABA coming up SMME’s will benefit immensely more especially township tourism.

Please let me know if you would be interested in an interview or content around INDABA being the key role in growing domestic tourism.


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