Published on : Wednesday, November 29, 2017
Arun Kumar Mehta, Additional Secretary, Ministry of Environment, Forest and Climate Change, said that the present government is open to review regulatory framework including the Coastal Regulation Zone (CRZ) without diluting the spirit of sustainable environment.
Participating in the National Seminar on Adventure Tourism organised by Confederation of Indian Industry (CII) in Delhi, Mehta cited the relaxation that the Ministry has given to beach shacks in Goa as an instance of tourism-friendly regulations.
Agreeing that India holds a huge potential for coastal tourism, he said that it can be tapped without hampering the environment. He urged the tourism industry present the details of the provisions which is hampering the tourism growth in the country for necessary review by the government.
Inaugurating the seminar, Satyajeet Rajan, Director General-Tourism, Government of India said that adventure tourism is one of the fastest growing segment of tourism globally because of the aspirational GenZ who look to explore opportunities beyond simple leisure.
While there will be a natural growth in the segment because of this new demand from the GenZ, Rajan said that it is important for the stakeholders of the industry to evolve right kind of standards and safety guidelines for the adventure tourism segment.
He said that vast majority of adventure tour operators are in the unorganised segment, and a campaign is required to bring them into the organised fold.
Referring to a global survey on the behavioural patterns of Adventure travellers, DG said that about 43% of the adventure lovers are ladies and 48% are single travellers with average age of 36 years. As compared to other travel segments, 69% of the adventure travellers research online and about 75% do not go to a travel agent for advice or booking.
Earlier in his welcome address, Dipak Haksar, Chairman CII National Committee on Tourism & Hospitality and Chief Executive ITC Hotels, emphasised that Adventure Tourism creates employment in the remotest and most under developed regions of the country through local communities.
Adventure Tourism plays an important role in showcasing the diversity of India and provides an immersive experience to tourist, especially attracting younger generation from India and abroad, Haksar added.
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