- About Us
- Image Gallery
- Download Free
Published on : Monday, January 18, 2016
Indian travellers are likely to spend around USD$4,501 on their next trip, a significant increase over the last couple of years, from USD$2,823 per trip in 2013 to USD$3,106 in 2015, revealed the Visa Global Travel Intentions Study 2015. This increase in expenditure is significantly higher than their counterparts in the APAC region and across the globe.
The increase in spending is directly correlated to their preference for taking long haul trips, with an average trip length of 9 nights. Australia is the favourite destination for Indian travellers, followed by USA, Singapore and the United Kingdom. The top drivers for the choice of destination are activities available to engage in (75 percent), and familiarity with the place (70 percent).
The ‘opportunity to bond’ has been identified as the main reason for travel by 1 in 2 Indian travellers. Those in the age bracket 36-44 years are also more likely to travel to “escape” from their hectic and fast paced lives.
Mr. T.R. Ramachandran, Group Country Manager, India and South Asia, Visa, said: “Apart from giving us insights into the behaviour and preferences of the Indian travellers, Visa’s Global Travel Intentions study, also helps us to understand how aspirations, increased incomes and accessibility have impacted the way Indians travel. The findings highlight the importance of technology and mobile devices, at every phase of travelling – right from research to planning, booking, and scheduling the itinerary at the destination.”