Published on : Monday, October 16, 2017
Since 2013, the inbound-outbound ratio has tilted in favor of arrivals only once. The summer of 2014 saw the number of incoming tourists go up by notches. But in other times, outbound tourists have outnumbered the incoming visitors.
Over the first five months of the current Iranian year, 2.1 million tourists visited Iran, registering a 1.1% decline compared with the same period last year.
Iran has even missed the opportunity of giving rise to an acceptable number of jobs via tourism, as arrivals have been trivial and domestic tourists have left for foreign destinations in growing numbers.
Tourism’s role in creating employment has been repeatedly highlighted by the government. Since tourism has got huge potentials, more attention should be paid to the industry if more employment and revenue need to be generated.
Iran’s goal is to attract 20 million tourists annually by 2025, generating $30 billion in revenue. However, within just 8 years, the target appears to be very ambitious and tough to recognize.