Ireland Tourism rides high on publicity of BBC soap

Published on : Tuesday, January 3, 2017

ireland-tourismIreland Tourism is riding on publicity blitz for capitalizing on the millions of soap fans in Britain who will tune in for the latest twists in Redwater’, which centres on Albert Square favourites Kat and Alfie Moon, which was shot in Dunmore East in Co Waterford last June.


A spokeswoman for Tourism Ireland said, “It’s another great way to highlight the beautiful scenery of Ireland to millions of people across Britain, inspiring them to put Ireland on their holiday ‘wish list’ for 2017.” BBC One’s ‘Redwater’ tells the story of Kat and Alfie, played by soap stars Jessie Wallace and Shane Richie, after they arrive in the tiny, fictional seaside village in Ireland to search for Kat’s long-lost son. It is expected to go live in the spring.


The producers of the show are conscious not to portray Ireland as a backwater after a mistake almost 20 years ago on one of the few occasions when EastEnders was taken out of Albert Square.


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