Published on : Saturday, November 25, 2017
She was the deputy head of the Berlin Convention Office with a focus on corporate clients and new formats.
Burkhard Kieker, CEO of visitBerlin that he is pleased to have gained an experienced personality for this challenging position in Iris Lanz.
She will work with her team to continue our innovative journey and to further consolidate Berlin’s position as the leading international congress location.
In her new role, Iris Lanz is responsible for marketing Berlin nationally and internationally as a congress location.
The main responsibilities of Iris Lanz include the developing service offers, creating and maintaining strategic partnerships, and developing new event formats.
Before coming to visitBerlin, Iris Lanz worked as an event and communication consultant for various projects of the state of Berlin and the federal government as well as national and international foundations and companies.
Previously, Iris Lanz managed the service and production agency Visitberlin location GmbH for eleven years as a managing partner. She sold the agency in 2007.