Published on : Thursday, January 4, 2018
This year in Israel, there was a spike in tourism from China after the launch of new air route from Shanghai. Around 3.6 million Chinese visitors generated around 20 billion shekels (around $5.7 billion) in revenue from incoming tourism last year.
The number of incoming tourists in 2017 surpassed the previous hig by some 700,000 visitors, as per the figures released by the Ministry of Tourism, Israel.
The United States grabbed the top spot regarding incoming tourists to Israel, followed by Russia, France, Germany, and the United Kingdom. More than half of tourists to Israel were Christian, with 25 percent visiting as religious pilgrims.
Jerusalem – revered by the three monotheistic religions and the seat of a host of Christian, Jewish, and Muslim holy sites, was Israel’s most-visited city followed by the country’s metropolitan and commercial capital Tel Aviv, The Dead Sea, Tiberias and Sea of Galilee.
Tourism Minister Yariv Levin said that the all-time record in tourism was predictable, and part of a “clear policy” of his ministry which has brought Israel “an unprecedented record in incoming tourism.”
Levin said, “The number of tourists visiting Israel increased by 700,000, setting a new record for incoming tourism to Israel and adding NIS 20 billion to the economy.”
The Israel tourism ministry highlighted new 2017 marketing campaigns, collaboration with online travel agents Expedia and TripAdvisor, and its foray into Polish and Romanian markets. Also, the opening of 18 new air routes into Tel Aviv’s Ben Gurion Airport in 2017 contributed to the country’s tourism growth. According to the ministry’s data, visitors enjoyed their stays in Israel with 91 percent ranking their trips as “very good or excellent.”