ITB Berlin kicks off on March 8

Published on : Thursday, March 9, 2017

itb-berlinITB Berlin 2017, the world’s largest tourism fair has started in Berlin. Resorts in Spain and Greece are taking advantage from fall of bookings in Turkey as a result of recent terror attacks and political upheavals there.

Travel is the ultimate freedom for most people, but various threats like the “Brexit”, US ban on travel from seven Muslim countries and several others put big questions on this freedom as much as discussion over visa-free travel between the EU, the US and Canada.


Tourism is no doubt a volatile industry. In recent years, due to terrorism, Egypt and Tunisia have seen a large drop in tourists, along with Turkey. Everyone knows that there is no bigger fear for the travel industry than political threats and security crisis. Turkey’s terror attacks and political turmoil caused booking numbers to drop by as much as 40% last year.

In the first few months of this year, bookings are again down by as much as 58% as said by ITB officials. It is increasingly difficult for Germans to imagine a relaxed holiday on the Turkish Riviera after several terror attacks, last year’s failed military coup and the arrests of tens of thousands of people. However, Norbert Fiebig, President of the German Travel Association believes that Turkish tourism chiefs will present some lucrative offers to bring tourists back in 2017.


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