Jet Airways enhances retail experience for members in partnership with luxury brand ‘Heel & Buckle’

Published on : Tuesday, December 29, 2015

jet airways logoJetPrivilege, the award-winning loyalty and rewards management programme of Jet Airways, India’s premier international airline, has partnered with luxury brand Heel & Buckle to offer members an unmatched level of style and elegance through their multi-brand concept store for handcrafted footwear and accessories. Members of JetPrivilege, the airline’s frequent flyer programme, will earn 10 JPMiles on every Rs.100 spent at Heel & Buckle exclusive stores and on their website –


Heel & Buckle offers global trends and brands for a discerning clientele, being exclusive retailers of international brands like Church’s, Magnanni, Pazzion, amongst others. Marking their foray into manufacturing, they have extended their gamut of operations to launch their first line of men’s footwear & accessories, Heel & Buckle London. The collection resonates with the principles synonymous with the brand and promises to give regular patrons another reason to shop from these purveyors of fine quality footwear.


The new partnership will be another addition to JetPrivilege’s growing exclusive retail partner list, enabling members to make for a rewarding time while shopping.


Manish Dureja, Managing Director, JetPrivilege, said : “JetPrivilege has always endeavoured to offer its members exceptional value and an enhanced lifestyle experience with partnership tie ups across a wide range of categories. The introduction of Heel & Buckle as a JetPrivilege programme partner is yet another step in that direction. I am confident that the partnership with Heel & Buckle will provide an unmatched and a rewarding shopping experience for our members and it will complement our rich array of retail and lifestyle partners.”


On this partnership, Dhiraj Bathija, Managing Director, Heel & Buckle, said, “Heel & Buckle aims to give their customers an extraordinary experience through finely crafted products. With JetPrivilege, Heel & Buckle has found a partner ideally suited to help us deliver a more luxurious comfortable shopping experience for our customers.


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