Published on : Saturday, July 29, 2017
JetBlue, New York’s Hometown Airline®, today announced the opening of the application process for its business mentoring program – BlueBud (buddies + budding new companies). Now in its third year, JetBlue’s BlueBud initiative offers innovative, socially responsible food and beverage brands special access to JetBlue senior leaders and the airline’s unique product development culture, as well as valuable industry insights. BlueBud is focused on products from New York State. Applications are currently being accepted here until August 30, 2017.
BlueBud is one way JetBlue connects with diverse suppliers starting with environmentally and socially conscious food companies and start-ups. The program helps feed the airline’s pipeline with sustainable and innovative food products. Small companies learn what it takes to break into the aviation catering space while remaining true to their social mission.
“With BlueBud we’re supporting food companies that have impactful ideas and responsible practices,” said Sophia Mendelsohn, head of sustainability, JetBlue. “In partnership with GrowNYC, we’re highlighting the diversity of food products grown right here in New York State. Getting products onboard an aircraft is no easy task. Brands that are conscious of their environmental impact are among our first choices to serve onboard and in our airports.”
JetBlue is partnering with GrowNYC for the selection process to connect with food and beverage businesses focused on sustainable sourcing and social responsibility. A celebration announcing the winning company will be held this fall at Project Farmhouse, GrowNYC’s state-of-the-art sustainability and education center located near Union Square in New York City. As part of the airline’s passion for ethically sourced food, JetBlue is a sponsor of Project Farmhouse which serves as a classroom for the cultivation of ideas and relationships. A broad, dynamic range of programming takes place at the Farmhouse to help plant ideas and foster healthier, environmentally-friendly decisions and actions.
“GrowNYC is pleased to once again partner with JetBlue on this important program to support local food producers,” said Marcel Van Ooyen, President/CEO at GrowNYC. “Small startup food companies face countless challenges in producing and marketing their products. JetBlue’s innovative BlueBud program gives new food and beverage companies a much-needed leg up and helps them build a foundation for success.”
The BlueBud Program Mentorship:
The company selected for this year’s BlueBud mentoring program will participate in a mentorship initiative that may include:
Applications are being accepted from New York based companies with focuses in any or all of the following categories: