Published on : Tuesday, May 9, 2017
As confirmed by Kristen Branscum, Commissioner of Travel and Tourism on Monday during a statewide announcement at Corsair Distillery in downtown Bowling Green, last year, the state of Kentucky and its exotic lakes, caves, corvettes experienced a massive increase in tourism’s economic impact in comparison to 2015. Kristen said “People love to make lists,” of the Kentucky Tourism, Arts and Heritage Cabinet. “They check off Disney and (Los Angeles) and then they say, ‘Let’s see real America.’ ”
The state’s overall impact was $14.5 billion. On the other hand, the caves, corvettes and lakes created a $709.3 million economic impact. This was an increase of more than 5 percent from $13.7 billion in 2015. If we look back, from 2005 onward, Kentucky’s tourism industry started experiencing the strongest overall economic impact growth rate. Also to note, direct expenditure by visitors accounted to more than $9.2 billion of the total which is an increase of 5.1 percent since 2015.
Branscum also said that a new travel trend is happening phenomenon where people are traveling north from the southern U.S. to explore Kentucky. To quote Branscum, ‘Every visitor spends $151 when they come to Kentucky.’