Kenya lifts travel advisories to attract 2 million tourists in 3 years

Published on : Friday, March 11, 2016

KenyaWith the lifting of travel advisories against visits to the country by foreign governments and the implementation of an aggressive marketing campaign, Kenya is targeting to attract two million tourists in three years’ time.

 
Kenya has rolled out various incentives as well to increase the tourist numbers, said Tourism Cabinet Secretary (Minister) Najib Balala.

 
Balala is leading the Kenyan delegation attending this year’s International Tourism Bourse being held in Berlin from March 9 to 13. The expo has attracted the participation of 42 exhibitors from Kenya’s private sector and selected government agencies.

 
Figures released by the Kenya Tourism Board for the January-November 2015 period indicate that air arrivals at Nairovi’s Jomo Kenyatta and Mombasa’s Moi international airports declined by 12.2 per cent year-on-year from 787,000 to 691,000 visitors.

 
Kenya’s tourism sector has been battered by travel advisories imposed by the United States and Europe following a series of terrorist attacks orchestrated by the Somalia-based militant group, Al-Shabaab which has resulted in the number of foreigners visiting Kenya plummeting.

 
Balala said the number of foreigners visiting Kenya would recover with improved security and the aggressive marketing campaign.

Tags: ,

Leave a Reply

Your email address will not be published. Required fields are marked *

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

arrow2Follow TTW
 
facebook-logo  twitter-logo  LinkedIn_logo  stumbleupon-logo   rss_logo 
ttw_blogger_logo  ttw_blogger_logo  ttw_blogger_logo

ADVERTISEMENT

  • 03 itb-asia 2017
  • 04 Imex America 2017
  • 10 Globalwellnesssummit 2017
  • 11 AHIF 2017
  • 12 TTF17
  • 13 Frontiers Forum 2017
  • 14 bltm 2017
  • 15 leisure 17
  • 16 SKAL 17
  • 17 hospitalityqatar 17
  • 17 worldmiceday 2017
  • 18 TRAVEL-TECH-MIDDLE 2017
  • 18 worldmiceday 2017
  • 19 IITM
  • 19 TTG Incontri 2017
  • 43 PATA

TRAVEL INDUSTRY EVENTS

Get our toolbar!
Review www.travelandtourworld.com on alexa.com