Published on : Friday, December 14, 2018
The Kenya Association of Travel Agents said the performance of the tourism sector this year was impressive, despite it being a fairly difficult one economically.Chief Executive Officer of KATA Nicanor Sabula said the industry was on a recovery path buoyed by incentives from the government and aggressive marketing of Destination Kenya
by the Kenya Tourism Board.
We saw a rise in the number of tourists as well as airlines flying into Kenya, including the return of Air France after a 20-year absence and the recent introduction of direct flights by Qatar Airways into Mombasa from Doha,& Sabula said.
He added that 2019 promises to be a good year as well as the industry grows further.We should see the USA market leapfrog United Kingdom (UK) to become Kenya biggest source market, following the launch of direct flights between Nairobi and New York, he said.
Sabula said the country is experiencing the growth of domestic and regional tourism with
low-cost carriers increasing their footprint across East Africa The Kenyan Coast will be the greatest beneficiary of this growth as long as the security situation prevails. We are more likely to see accomodation facilities at the Coast come underpressure to refurbish and renew. The CEO said KATA membership has grown by 20 per cent, signifying an interest in KATA activities.