Kenya’s MICE tourism records significant growth over last two years

Published on : Wednesday, November 9, 2016

kenyas-mice-tourismBuoyed by stronger brand recognition, an improved security climate and higher capacity, the Meetings, Incentives, Conferences and Exhibitions (MICE) tourism segment in Kenya has recorded significant growth over the last two years, according to the Kenya Tourism Board (KTB).

 

Kenya has been host to global summits such as the Global Entrepreneurship Summit, the World Trade Organization (WTO) conference, and the Agriculture for a Green Revolution Forum among others in the last two years.

 

Acting KTB chief executive officer Nzioka Mbithi notes that more incoming conferences will be positive for tourism.

 

Among the various initiatives to support conference tourism is the plan to construct a 10,000-seat capacity convention centre at the Bomas of Kenya tourism village in the Langata suburb of Nairobi.

 

Then there is the Kenyatta International Convention Centre as well as several large new business and city hotels in Nairobi in the capital Nairobi to cater for the increased demand for MICE businesses.

 

Also, a 10-member task force was formed in September to establish a Convention Bureau to help market the country as a conference destination.

Tags:

Leave a Reply

Your email address will not be published. Required fields are marked *

CAPTCHA Image

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

arrow2Follow TTW
 
facebook-logo  twitter-logo  LinkedIn_logo  stumbleupon-logo   rss_logo 
ttw_blogger_logo  ttw_blogger_logo  ttw_blogger_logo

ADVERTISEMENT

  • 02 wtm_london16
  • 03 itb-berlin 2017
  • 09 aime17
  • 09 conventa 2016
  • 10 travelturkeyexpo 2016
  • 10 uitt16
  • 11 arabian-travel-mart 2017
  • 12 mitt 2016
  • 12 ttfotm 16
  • 16 EMITT 2017
  • 21 IITM 2016
  • 43 PATA
  • 45 T2G Logo

TRAVEL INDUSTRY EVENTS

More Events...
Get our toolbar!
Review www.travelandtourworld.com on alexa.com